Back in May 2015 the first Mercedes Me Store in Milan opened it’s Doors, inside the famous Galleria Vittorio Emanuele II and right next to the famous Duomo di Milano. Right next to luxury labels such as Prada, Gucci and Co. there is now a very special car dealership. Going casually Shopping, visiting a Mercedes Me Store and probably even buying a Car. Attracting the kind of customers that won’t make their way to a regular dealership, and are all urban and digital. That’s the concept behind these Mercedes Me Stores that are already open in Hamburg, Munich or Tokyo.
When I recently went to Milan I just had to see the Mercedes me Store Milan inside Galleria Vittorio Emanuele II, as I visited it just two days prior it’s opening back in May ’15. The Store in Milan is definitely smaller than expected, more than about 15 customers won’t fit inside without having claustrophobic fears. Currently, there is just 1 Car exhibited, as more would not have space. It’s the new C-Class by Mercedes-Benz. There were two employees, ready to inform you about current models or sell you some of the accessories. I never actually knew that there were so many Products by Mercedes! Part of the Mercedes-Benz Lifestyle Collection are Shoes, Jackets, Suit-Cases and even backpacks, as you can see below. I’m really curious about the concept of the Mercedes me Store Milan inside Galleria Vittorio Emanuele II. Would YOU visit such a Store, whether you are interested in buying a Mercedes-Benz Car or not? Comment below!
Address Mercedes me Store Mailand in der Galleria Vittorio Emanuele II
Galleria Vittorio Emanuele II (straight next to Duomo di Milano / Milan Cathedral)
Opening Hours: Monday to Sunday 11 am to 7:30 pm