She is considered the Queen of Blogging, before she rose to worldwide fame as one of the most popular Influencers on Instagram. Currently more than 28 million people follow her personal page on the image and video sharing platform. Back in October 2009 she published the first post on her Blog The Blonde Salad. In this post she also explains the thinking behind this name as “The name is “The Blonde Salad” because this blog is gonna be a salad of myself.“.
And what a lucrative salad it has been for her, being claimed the most influential blogger of the world not only once. It all started with a picture of her, naked upper body and holding an also naked Barbie which brushes her hair. If this might sound a bit strange to you, her Flickr-Account of the name Diavoletta87 contained many similar, and un-clothed, pictures. You may have a brief look here (NSFW). Her constant picture taking, and sharing of her daily life, have made her, her brand. For almost 15 years she is publishing herself on the web, and you get to have a chance at looking at the old archives and read the old blog The Blonde Salad by Chiara Ferragni. A “blog” by her per se doesn’t exist anymore, at some point her TBS Crew took over the platform and blog, with the last actual posting by Chiara seemingly being ages ago.
Read here the old Blog The Blonde Salad by Chiara Ferragni
At first, Chiara Ferragni and her then (business) Partner Riccardo Pozzoli started the blog on the, then popular, blogger platform by Google. Her Blogspot Blog grew immensely, with Chiara soon atop among international fashion bloggers such as Style Bubble, The Fashion Toast, Fashion Squad or Style Scrapbook. As the old saying goes, the internet never forgets, this also applies to blogs. Thanks to Archive.org, her old blog The Blonde Salad is still as accessible as it would be if you watched it in real-time, until Chiara published a new post every day at 10 am.
The Blonde Salad by Chiara Ferragni Blog Archive by Years